In business since 1967, Freeman's Discount Bait & Tackle is Atlantic Beach's oldest and best established bait and
tackle shop. We're located on the left just before the Atlantic Beach light, the closest tackle shop to the Oceanana Pier.
NC Coastal Fishing License

Over 1900 square feet of retail space, Freeman's offers the largest selection of Shimano and Penn reels, Custom Key
Largo rods and Shakespear Ugly Stik rods. Inshore and offshore tackle by Iland Lure, Blue Water Candy, Sea Striker,
Berkley Gulp and many hard to find items. Fresh, frozen, live and artificial baits, along with in house rod and reel
Our experienced staff is always on hand to offer free advice and friendly service.
Look for the BLUE bait shop, Freeman's Discount Bait & Tackle, for all your fishing needs.


May 20, 2016


Inshore: Well, we have had some awesome cobia fishing over the past week, fish are here in good numbers and are hungry. Most of the fish are coming from between Beaufort Inlet and Bardens Inlet. Sight fishing for them around the bait balls and throwing to free swimming fish has produced a lot of fish for many. Bottom fishing for them has been very productive as well. As far as sight fishing goes, throwing Spro bucktails in the 3-4oz range tipped with large curly tails and eel tails is a great combo when throwing artificials. When throwing live bait, menhaden are a great choice to entice cobia into biting. Live eels are about as good as a cobia bait you're gonna get, haven't seen many cobia turn one down.

When bottom fishing soaking live and dead menhaden on the bottom in combination with a chum bag has worked very well for many.

Spanish fishing has been hot over the past week with lots of fish coming from the beaches, trolling from Beaufort inlet towards the Doubletree has caught some nice limits of fish. We did hear of a few nice sized fish in the mix, even a couple citations have been caught. Most of the fish are being caught trolling Clarkspoons, squid rigs and mackerel trees. If you can find fish in good numbers then casting jigs is a good option for some light tackle fun. There's also been bluefish in the same areas and they can be caught on the same style rigs.

Flounder fishing has been steady around the reefs over the past week, most of the fish are being caught around AR-315 and AR-320 jigging bucktails in the 2oz size tipped with 4” gulp and other soft plastics. These fish can also be caught fishing live mud minnows on Carolina rigs.

There's still some grey trout hanging around the bridges, if you catch one it's a good bet there's more in the same spot, they can be caught jigging stingsilvers. There's still some good bottom fishing to be found from Beaufort inlet in towards the turning basin it seems most anglers are catching sea mullet, croakers and hogfish. There's also a few grey trout in the mix. Most of these fish can be caught fishing spec rigs on the bottom tipped with fresh shrimp or fish bites.

Fishing in the backwaters has been slow recently, there's definitely some fish around it’s just having to know where to go. Have heard there's a few reds to be caught in the haystacks area.

Piers and surf: Over the past week the spanish have begun to make their yearly showing off the piers. There's been quite a few fish coming off the end throwing Got-cha plugs, mixed in with the spanish have been some nice bluefish in the 1-2lb range. They have been doing really good on bigger spanish down at Bogue inlet pier so it should only be a matter of time and things will be hot at Oceanana pier.

Bottom fishing off the piers is producing a mixed bag of fish consisting of Sea mullet, Hogfish, Puffer fish, Croakers, Sharks, Skates and there's also been some black drum caught. Most fish have been caught using fresh shrimp, squid, fish bites and mullet fished on the bottom.

Offshore: The bites been good offshore with quite a few fish coming in. The dolphin bite wasn’t quite what it was last week but there's definitely a lot of fish out there. Most anglers are coming in with good catches of gaffer dolphin, blackfin, wahoo and a few billfish have been caught. The best bite has been from the Big rock to the Swansboro hole. There's been a few fish coming from the 90ft drop and 14 buoy areas but the best bite is definitely further offshore.

Offshore bottom fishing is still very good with good reports of grouper, snapper, b-liners, Black sea bass and triggerfish have made up most of the catches coming from offshore, the best action has been around the 90ft drop area. Most of the fish are being caught on squid and cigar minnows.

Stop on by and we will get you on the fish!! Or give us a call at 252-726-2607

Happy fishing! 


May 11, 2016

Inshore things are picking up with a variety of bottom fish coming from the turning basin area. Most of these fish can be caught fishing bait shrimp on the bottom. For Sea Mullet, spec rigs have been the ticket. The fish are scattered but once you can find a good group of fish, you shouldn't have any trouble filling up a cooler.  There's been a few Red Drum and Speckled Trout coming from the marshes and we did hear of a good bite of Drum and Trout in the creeks off the Neuse River. The Bluefish bite from the inlet and down the beaches has been hot with big numbers of fish coming in. The Spanish Mackerel are just beginning to make their yearly showing with a few picked up here and there. They will be thick here in about a week and "00" Clarkspoons in gold or silver are the best colors for the Spanish and Blues. They can also be caught throwing a variety of metal jig, fish style lures if you find a pod of fish you can cast to. COBIA!  We know everyone is wondering when the man in the brown suit is gonna show up, it won't be long now. There's a few that have been caught off the beaches but, they're not thick yet, give it a week or two as they'll be following the bait up the coast. They can be caught casting a variety of buck tails tipped with large curly tails including live eels which most Cobia can't turn down!! Fish the eels and buck tails around bait balls or free swimming fish. They can also be caught on the bottom with fresh Menhaden. From the Piers and surf the fishing has been pretty steady with good reports of Black Drum, Sea Mullet, and other bottom fish. Most of the fish can be caught on bait shrimp fished on the bottom. The fishing off the end has been killer with good reports of of Bluefish coming off the piers on plugs and sting silver style lures.There have been a few Spanish caught but it won't be long and the bite will be hot on the end of the pier, they can be caught on the same thing as the Blues. The offshore fishing has been just about as good as it gets over the past two weeks. The bite has been on fire at the Big Rock with large numbers of Mahi coming in with good numbers on Wahoo, Blackfin, and Yellowfin coming from the same areas. There's even been a pretty good sailfish bite over the past few days. Most of the fish can be caught fishing medium ballyhoo. The offshore bottom fishing has been good with reports of Triggerfish, Seabass, B-liners, and a few Grouper. Most of the fish can be caught fishing squid and cigar minnows on the bottom.

The weather has been great, get out there!  Happy fishing!