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In business since 1967, Freeman's Discount Bait & Tackle is Atlantic Beach's oldest and best established bait and
tackle shop. We're located on the left just before the Atlantic Beach light, the closest tackle shop to the Oceanana Pier.
NC Coastal Fishing License

Over 1900 square feet of retail space, Freeman's offers the largest selection of Shimano and Penn reels, Custom Key
Largo rods and Shakespear Ugly Stik rods. Inshore and offshore tackle by Iland Lure, Blue Water Candy, Sea Striker,
Berkley Gulp and many hard to find items. Fresh, frozen, live and artificial baits, along with in house rod and reel
Our experienced staff is always on hand to offer free advice and friendly service.
Look for the BLUE bait shop, Freeman's Discount Bait & Tackle, for all your fishing needs.



Sept 10

Our water temps remain at a high level.  Some readings around 85 degrees so the SPANISH MACKEREL fishing remains luke warm with most fish coming from just offshore of our beaches.  They are also feeding in the inlet on higher tides.  Some BLUEFISH mixed in.  Large SPANISH have been caught around near shore structures like the Summerlin just off the east side.  Live finger mullet on light wire leaders work well.  

Our FLOUNDER bite is fairly good.  We weighed an 8lb+ and a 6lb+ FLOUNDER caught off the port wall.  Any sea wall bridge or dock piling will be a good place to find keeper FLOUNDER.  Live finger mullet, minnows or some soft baits will do.  We have seen some SPOT and SEA MULLET in the inlet and shipping channel.  The bite will improve as the climate cools.  We should soon see some FALSE ALBACORE in our area.  They have been caught on the east side of the shoals.  

KING FISHING which took off earlier has cooled off but some nice KINGS have been caught off the east side.  Trolling live menheden or dead cigar minnows will work best.  If you are looking for SPECKLED TROUT or RED DRUM try the haystacks and core creek.  We have had good reports from core creek fisherman using live shrimp.  Any marsh area is a good place to look.  

Surf fishing has been up and down.  Some BLUEFISH have been caught, some FLOUNDER, some SEA MULLET and all the usual suspects.   Nothing is schooled up, nothing is running.  It’s still worth going out and wetting a hook.  

Offshore the WAHOO bite remains good.  The Big Rock area produced most of the fish we saw this past weekend.  A few SAILS in the mix as well.  Skirted ballyhoos still work best.  

September 3, 2014

There is some good SPANiSH action.  There are large numbers of smaller fish feeding around the inlet, oceana pier and cape lookout.  The majority are caught using clarkspoons, and with the large number of mullet pouring out the inlet anglers will find SPANiSH nearby.  Casting metal jigs will get you some action as well.  Larger SPANISH will hit live finger mullet or other small live baits.   

KINGS have been hanging close in with some nice fish caught just off our beaches.   Both live baits and cigar minnows on dead bait rigs will work well.

The inshore FLOUNDER action has started to produce larger fish.  Most of the larger fish have been caught around inshore structures like the port wall, bridges and docks.  More fish have been caught drifting channels, live mullet or mud minnows or a Carolina rig work best. 

SHEEPSHEAD as well can be found around the same structures.  Sea urchins and sand fleas work well as baits. 

RED DRUM are in the local marshes but the bite has been hit or miss lately.  Live baits suspended under popping corks or gulp baits or even topwater plugs will work on the REDS. 

The SPOT bite has not turned on yet but anglers are catching them along with some SEA MULLET.  As we move towards fall their numbers will increase.  

Offshore WAHOO action has been real strong.  Working the break from the Big Rock towards the Rise and Swansboro Hole area have been very productive.  Ballyhoo on a blue/white skirted lure is working well.

Pier anglers are seeing some BLUEFISH and SPANISH action working Gotcha plugs and diamond jigs as well as a mix bag of others.  


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